- MicroMBA in Corporate Strategy
This aim of this course is to develop participants' critical analysis of corporate strategy and the role of supply chains in a global context.
In this course you will explore how functional strategies are integrated and the relationship between strategy and organisation. It requires you to demonstrate professional skills that enable effective business management at the strategic level.
The course will examine theoretical and conceptual frameworks and their use in evaluating and recommending practical applications in business areas such as market entry, internationalisation, global sourcing, globalisation, alliances and corporate growth.
- MicroMBA in Corporate Finance & Financial Strategy
In this course you will learn the contrast investment strategies and determine the factors that affect investment decision making in organisations.
This course addresses the issues around making investment decisions and corporate finance at the global level. It highlights strategic approaches, risk and needs for maintaining working capital. It explores different capital structures, foreign exchange options and corporate finance restructuring.
You are expected to use case study material to explore these issues and be able to manipulate financial information.
- MicroMBA in Operating, Quality & Supply Chain Management
The course considers operations management and its contribution in supporting business objectives.
This course addresses the quality and supply chain issues and how different organisations and industries make use of different systems, techniques and methods. You will be able to evaluate alternative operations management strategies to support business performance.
Topics include:
- the contribution of operations management in organisations and how it supports business objectives
- the role and contribution of quality models, systems and standards to modern day business operations
- the contribution of suppliers and supply chains on effective operations
- MicroMBA in Strategic Marketing
This course investigates the underlying models, techniques and theories that underpin marketing and can contribute to strategic objectives.
This course provides participants with a critical understanding of the marketing function within complex organisations. Topics include:
- the relationship between the marketing plan and strategic objectives
- strategic marketing plan
- marketing plan in support of strategic objectives
- MicroMBA in Human Resource Practice, Leadership & Managing People
The aim of this course is to critique the skills, value and contribution of human resource management and development practitioners and leaders for effective operation of organisations.
In this course you will gain insight into HR and leadership practices and techniques and examine relevant theory.
The need for expertise and professionalism amongst HR practitioners and how ethics and culture in organisations might be affected is also considered in this course. It requires you to be aware of contemporary research, debate and thinking on HR and leadership. Topics of discussion include:
- contemporary research and debate in human resource management and development
- theory and practice relating to motivation, commitment and employee engagement within organisations
- the role and characteristics of effective leadership and their development
- the role and practices of HR management and development
- MicroMBA in Global Trade
This course looks at the contemporary trade and trade issues as they affect organisations.
In this course you will examine the impact of globalisation, the internet, politics and ethics on business behaviour and business success. Topics include:
- the impact of globalisation on business, business behaviour and strategy
- how the internet, politics and ethics has affected trade, business behaviour and strategy.
- MicroMBA in Project Management
In this course you will gain the knowledge of project management methods, techniques and tools.
This course considers human, financial and other matters in project feasibility and how people, teams and risk is factored into project initiation and delivery.
Topics include:
- project management disciplines and their effectiveness for organisations
- project feasibility methods, the role of people and teams in projects and the use of project software.
- Executive Certificate in Marketing
This course will develop the knowledge necessary to understand key concepts of the marketing mix, marketing planning and marketing research.
Participants will gain a basic understanding of the role of marketing function with particular emphasis on the role of marketing research and how it contributes to marketing planning and the development of a marketing mix for a target group of customers. Participants will have the opportunity to develop, analyse and evaluate key marketing techniques in order to obtain a better understanding of them.
- Executive Certificate in Human Resource Management
This course provides an overview of some of the key areas that fall within the remit of the human resources function.
In this course participants will gain an understanding of the factors that are taken into account by organisations when planning their human resource management. They will also learn how organisations gain employee motivation and employee commitment.
Participants will study how employee performance is measured and managed as well as the benefits of doing so. The knowledge gained will help them to understand the working environment and nature of human resource management when are seeking or engaged in employment.
- Executive Certificate in Recruitment and Selection
This course is about how an organisation recruits and selects staff. You will gain the knowledge and understanding of the process that a business has to go through when recruiting staff.
In this course you will prepare the documents necessary to help select the right person for the job and plan to take part in a selection interview. You will have a broad understanding of the legislation surrounding recruitment and selection and be able to explain how these laws affect a business. As part of this course, you will consider the role of the Human Resource department. This will help you to understand the vital role that the HR department plays in helping organisation achieve its business objectives and will help you in the future when attending a job interview or participating in a selection panel.
You will recognise the difficulty that staff within a Human Resource department experience as they prepare documents to advertise a job and later assess applicants againse the set criteria. As part of the course, you are required to take part in a selection interview as an interviewer. This will allow you to develop the techniques and skills which you can use in the future when attending a job interview as an interviewee.
- Executive Certificate in Business Finance
The overriding aim of this course is to provide participants with the necessary knowledge to be able to evaluate the financial systems, processes and procedures in their own organisations.
This course is designed to introduce participants to the nature, role and importance of financial information in organisations from a managerial perspective. Participants will have the opportunity to look at communication and interpretation of financial information for managing organisations, its regulation and structuring and use in decision making, together with the principles of accounting, standards expected and concepts and conventions that influence the presentation of financial information.
Participants will, through the examination of financial information, learn about the important issues relating to the measurement of efficiency, profitability and solvency, and the different demands on organisations made by different stakeholders. They will also explore the extent to which external confidence is determined by financial performance. Participants will examine how financial information can be interpreted, analysed and evaluated, how costs in an organisation can be monitored and controlled, and how the concept of contribution aids decision making.
- Executive Certificate in Leadership
Through a study of leadership styles, current theory and models participants will gain an appreciation of leadership skills and their importance at all levels in organisations and for specific purposes.
This course looks at the development of practical leadership skills at non-strategic level within the rapidly changing working environment. It provides an opportunity for learners to explore in depth the attributes and skills of successful leaders. Participants will also be able to consider how some of the leadership theories and models can be applied to specific situations and to learn how leadership skills can be developed.
- Executive Certificate in Business Operations
This course provides a basis for understanding how different organisations are structured and controlled, the importance of business goals and objectives. The workings and operations of the organisation are examined and participants are required to develop and deliver operational plans.
This course focuses upon the effective and efficient planning and management of work activities. It provides participants with the knowledge and skills to design, implement and change operational plans to improve effectiveness and efficiency and to design and monitor appropriate systems to ensure quality of the products and services.
Participants may investigate their own organisation and their role within it. Their research will involve evaluating the importance of business processes in delivering outcomes based on business goals and objectives, establishing customer requirements and developing and implementing operational plans to meet them. This will include the identification of resources needed, the planning and allocation of appropriate work activities, the setting and monitoring of performance measures and quality standards, and then taking appropriate action or making suitable recommendations to solve problems at work and managing the resulting change. Throughout the course, consideration will be given to the legal, regulatory and ethical requirements, particularly to the maintenance of health and safety.
- Executive Certificate in Managing Change
The aim of this course is to introduce different models and practices of change management. This course will help participants to develop an understanding of the issues and practices involved in the management of change and those activities that contribute to positive organisational change.
Management has often been defined as "creating change through people' and this course encourages participants to adopt this approach to change. It is designed for managers or potential managers working at first line or operational levels who are seeking to change ongoing systems and processes in the workplace.
This course allows participants to take a problem solving approach, initially defining issues and then looking at options before selecting an appropriate route to change. It looks at planning for implementation and evaluation of the change itself. Throughout the course, importance will be placed to the need to manage and control the change process by effective monitoring and evaluation.
- Executive Certificate in Developing Teams
This course focuses on building, developing and supporting teams to enable them to achieve their goals and objectives. Participants will identify the skills and potential of teams and individuals.
This course focuses on methods for monitoring team performance and approaches for handling poor performance and conflict. Participants must identify the skills and potential of team members while providing opportunities for them to gain new skills and experience. They will evaluate team roles and their importance when allocating team members to appropriate tasks in order to achieve objectives.
A key factor in winning team is the team leader. Participants will have the opportunity to examine the qualities required of an effective leader to ensure that tasks are achieved while building and developing the team and individuals within it.
- Executive Certificate in Business Development
The aim of this course is to provide participants with the knowledge and skills to research a market and plan a development strategy such as the launch of a new business model, new enterprise, product or service line. Participants will need to fully develop and pitch their business development strategy.
This course allows participants to work in a team to investigate new business formats and a feasibility assessment for a potential knowledge-based product or service opportunity identified by the team. This might be undertaken for a new income stream within an existing business or for a new enterprise. It focuses on refining an idea, research and presenting the plan.
- Executive Certificate in Customer Management
The aim of this course is to provide participants with an understanding and insight into customer behaviour. It will look into the tools and practices an organisation can use to retain and improve customer retention and relationships.
This course is designed to help participants to understand the role of customer-centred organisations. The three units are: understanding customers; meeting customer need and adding value.
Participants will evaluate best practices and policies and approaches that result in excellent service and delivering within a contemporary business environment. Customer Relationship Management (CRM) is now being actively embraced by organisations within most industry sectors. Furthermore, customer expectations are changing with the result that customer relationships are becoming increasingly more complex to manage. This course analyses how businesses have responded by looking after their customer base in new and more cost effective ways.
- Executive Certificate in Risk Management
This course will involve participants developing risk profiles and identifying risk management strategies for selected case studies.
This course prepares participants to work in a commercial environment by providing an insight into the different risk profiles from both an organisation's and an individual's perspectives. The three units are understanding business risk, managing risk and innovation and creativity.
The aim is to provide participants with an understanding of what makes an effective organisation in balancing out opportunity with change.
